130 Banca Prealpi SanBiagio

To honor this milestone, the project involved a refreshed visual identity, narrative development, and a coordinated media campaign across advertising, out-of-home, and digital platforms.

The event design for the annual shareholders’ meeting was also part of the work, developed in close collaboration with production partners to reflect the bank’s values and heritage.

Carried out at Multistudio, the entire project was shaped with a clear goal: to celebrate tradition while engaging a contemporary audience through thoughtful, consistent, and visually compelling communication.